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Create a product category

Categories organize a store’s products so customers can find them more easily. Use a category when it gives the catalog a clearer structure, and use a subcategory when a parent group needs a more detailed breakdown.

Creating a category changes the live catalog

Confirm the selected store and parent category before saving. A category name, description, image, ribbon, hierarchy, and activation state can affect how customers browse the catalog. Test the setup in a non-production store before applying it to production.

Create the category​

  1. In the Dashboard, open Stores → Products (also shown as Products & Categories in some captured layouts).

    Products and Categories section in the Dashboard
  2. Select Add Category to open the category form.

    Add Category action in the catalog workspace
  3. Enter the information the selected form exposes:

    • Image: select or upload a representative category image when needed.
    • Category Name: name the group customers will use to browse.
    • Description: explain the products in the category when the catalog needs that context.
    • Ribbon: add a distinctive label only when it helps customers understand the group.
    • Add as Subcategory: enable this when the category belongs under an existing parent.
    Category form with image, name, description, ribbon, and subcategory controls
  4. Review the store, name, parent relationship, and visible content, then choose Save through the approved workflow.

Add a subcategory​

Use a subcategory to make a broad group easier to scan. For example, a Drinks category might contain Sodas and Juices.

  1. Choose Add New Category.
  2. Enter the category name and description.
  3. Upload an image if it helps customers distinguish the group.
  4. Enable Add as Subcategory and confirm the intended parent.
  5. Save, then review the resulting catalog hierarchy.
Add as subcategory switch in the category form

Use a meaningful structure​

  • A clothing store can group Men, Women, and Kids, then use subcategories such as T-Shirts, Pants, and Accessories.
  • A supermarket can group Fruits & Vegetables, Meat, Dairy, and Bakery.
  • An electronics store can group Mobile Phones, Computers, Accessories, and Home Appliances.

Clear category names, descriptions, and images can help customers browse a large catalog. They do not replace accurate product information, availability, pricing, or a review of the customer-facing result.

Check before finishing​

  • The selected store and parent category are correct.
  • The category name and description match the products it contains.
  • The image and ribbon, if used, provide useful context.
  • The category appears in the intended position and state after the approved save.

Related guides: Products overview · Manage and share menus