---
title: "Analyze reports"
description: "Generate and review the reports available for a selected period and business."
canonical: https://docs.ordering.co/docs/products/ai-dashboard/orders-stores-operations/analyze-reports/
---

# Analyze reports

_Generate and review the reports available for a selected period and business._

[Video: Analyze Reports video walkthrough](https://docs.ordering.co/media/ai-dashboard/videos/analyze-reports.mp4)

This narrated walkthrough demonstrates the same workflow documented in the written, step-by-step guide directly below.

## Review Ordering.co reports

The **Reports** area generates the report types available for a selected month, year, and business.

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## Step-by-step feature walkthrough

### 1. Navigating to reports

To begin, select the **Analyze** tab from the left-hand sidebar menu, then click on **Reports**. This will bring you to the "Export Data" interface where you can generate custom PDF reports for external analysis or stakeholder presentations.

[Video: Analyze Reports — animated step 1](https://docs.ordering.co/media/ai-dashboard/clips/analyze-reports/gif-01.mp4)

### 2. Setting your parameters

Before downloading data, you must define the scope of your report:

- **Select Month & Year:** Choose the specific billing or performance cycle you wish to review.
- **Filter by Business:** Use the dropdown menu to isolate data for a specific location (e.g., "Pizza Pro’s") or view aggregated data across all your businesses.

[Video: Analyze Reports — animated step 2](https://docs.ordering.co/media/ai-dashboard/clips/analyze-reports/gif-02.mp4)

### 3. Generating the AI executive report

The **Executive Summary** is designed for high-level oversight. It translates technical performance into business value.

- **Key Metrics:** View total orders, total revenue, and the number of human hours saved.
- **ROI Analysis:** This section highlights the "Return on Investment," showing exactly how much revenue was generated for every dollar spent on the AI.
- **Product Insights:** Identify your top-performing items (like the "Classic Pepperoni Pizza") to see what is driving the most sales via chat.

[Video: Analyze Reports — animated step 3](https://docs.ordering.co/media/ai-dashboard/clips/analyze-reports/gif-03.mp4)

### 4. Auditing with performance metrics

For a deeper technical dive, the **Performance Analysis** report focuses on efficiency:

- **Success Rate:** Monitor the percentage of conversations that reached a successful conclusion.
- **Response Times:** Track average response latency (measured in milliseconds) to ensure your AI is providing a snappy customer experience.
- **Cost Analysis:** Review the "Average Cost per Conversation" to manage your operational overhead effectively.

[Video: Analyze Reports — animated step 4](https://docs.ordering.co/media/ai-dashboard/clips/analyze-reports/gif-04.mp4)

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## Tips & best practices

[Video: Analyze Reports — animated step 5](https://docs.ordering.co/media/ai-dashboard/clips/analyze-reports/gif-05.mp4)

- **Review Monthly:** Set a calendar reminder to download your reports at the end of each month. Consistent monitoring allows you to identify seasonal trends and growth patterns.
- **Share with Stakeholders:** Use the Executive Summary during reviews when its period, definitions, and source data meet the audience's needs.
- **Review Top Products:** Use the **Top Products** list as one input when reviewing menu and promotion decisions.
- **Monitor Success Rates:** If you notice a dip in the success rate, cross-reference it with the "Performance Analysis" to see if response times have increased or if certain conversations are being abandoned.

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## Conclusion

Use the Executive Summary and Performance Analysis together, and confirm the report period and definitions before comparing results.

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