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Turn a first purchase into a second visit

Prepare a second-purchase incentive for customers with exactly 1 order recorded in the platform, a minimum purchase, and one use per customer.

1. Choose Second purchase​

Open Marketing → Advanced offers → Quick offers and select Second purchase.

Quick offers templates with Second purchase in the top-right card

2. Set the benefit​

Enter a name, percentage, minimum purchase, and maximum discount. Example: 10%, minimum 200, and maximum 50 in the project currency.

Review Automatic offer, selected initially. To share a code, choose Coupon and enter one, such as RETURN10.

Second purchase example with 10% discount, minimum 200, maximum 50, and RETURN10 coupon

3. Choose when and where it applies​

Set Start Date and End date, including times. Review Businesses: keep all businesses or choose only those taking part.

Business selection and Save draft and Activate actions in the example form

4. Save and check​

Save with Save draft. To test it, reopen the draft under Your promotions → Edit promotion and use Activate in your test environment. Check eligibility and the final amount before offering it to customers.

Limits and more settings

The order count is platform-wide, not branch-specific. Check which cancelled or historical orders the test account includes. The incentive does not guarantee another purchase.

To adapt the offer to your repeat-purchase and retention strategy, see Quick Offers and the Advanced offers editor.

Share the offer​

Share it in a Marketing campaign, choosing the audience and channel following that guide. If you use a coupon, include its code and conditions; for an automatic offer, explain the benefit. Creating the offer does not send the campaign automatically.